Various faces of interactivity. Remarks on television
نویسندگان
چکیده
منابع مشابه
The 'Impact' of Interactivity on Television Consumption
This final working paper is part of the study I conducted during my 5 months stay as a doctoral fellow with STeM in the School of Communications at Dublin City University (autumn/winter 2002). The aim of this paper, which is the amalgamation of two papers I worked on at DCU, is to sum up the main issues that I am concerned with in relation to the introduction of interactive television: domestic...
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As Kress and Van Leeuwen (2001) state, there is no communication without interaction. Broadly, levels of “interactivity” can be recognized as depending on quality of feedback and control and exchange of discourse according to the mode or modes (“multimodal discourse”) involved. Important constraints that operate to modify interactivity of any kind can be identified as the amount of “common grou...
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ژورنال
عنوان ژورنال: Revista ICONO14. Revista científica de Comunicación y Tecnologías emergentes
سال: 2012
ISSN: 1697-8293
DOI: 10.7195/ri14.v8i1.278